Measuring AI visibility is difficult because LLMs are fluid, non-deterministic...

https://technivorz.com/the-quiet-race-among-european-seo-firms-to-build-their-own-ai/

Measuring AI visibility is difficult because LLMs are fluid, non-deterministic engines. You can’t just scrape a standard SERP anymore; results shift constantly due to massive geo variability, rendering traditional tools obsolete