Negative search results can cripple your conversion rate, but you don’t have to...

https://www.ready-bookmarks.win/when-a-negative-reddit-thread-or-bad-review-dominates-your-search-results-you

Negative search results can cripple your conversion rate, but you don’t have to live with them. Getting content removed is rarely an option, so we focus on the more effective strategy: pushing those links off page one