Video analytics that drive ROI: a story-driven guide for Australian businesses
https://www.bookmarking-presto.win/1-look-i-ve-been-doubling-down-on-video-ads-lately-but-i-m-struggling-to-pin-down-true-roi-beyond-just-view-counts-and-ctr-anyone-here-track-actual-sales-lift-or-customer-ltv-from-video-campaigns-feel-like-i-m-missing-the-deeper-numbers
When a Melbourne marketing team watched their video campaign drain budget: Priya's story Priya runs digital marketing at a mid-sized Melbourne retailer