A store’s marketing works best when acquisition, conversion, and retention...
https://deansmasterjournal.hexaforgey.com/posts/how-do-i-map-a-customer-journey-for-ecommerce-without-overthinking-it
A store’s marketing works best when acquisition, conversion, and retention support each other. This article shows how to connect those efforts and use AOV, CAC, and repeat purchase rate to spot gaps—not just chase more traffic